One of the signature products within our VOLUME regimen, ANTI.GRAVITY is great for all hair types and styles. Apply wet and dry as desired, or spritz with H2O and dry-in when using hot tools. We use a lot of ANTI.GRAVITY backstage, and my creative team and I use a technique called ‘Sandblasting’ – try it for yourself, the results are amazing. Simply spritz the hair to lightly dampen, and then apply ANTI.GRAVITY from roots to tips. Blast in with a dryer to create a ‘thatchy’ texture, and then style with hot tongs as desired. Repeat the process up to three times, depending on the volume of the style you are creating – remember, the more you ‘sandblast’, the more volume and longevity you give the style.